The founder and the promoter of Rue Chicken Limited, Mr. Jewru Touray is a young Gambian Philantrophist and an exceptional entrepreneur with great deal of flare for business. He has good business understanding and wide experience in the business of poultry production and marketing. In addition, he has brought competent and qualified individuals in the various fields in poultry production engaged in the business, thereby ensuring transfer of skills. 

Vision 

To become the leading Poultry production and processing company and. to progressively cater for both the domestic and the ECOWAS market as a growth opportunity. 

To pursue a sustainable socio-economic development in The Gambia by recognising the need to balance social, economical and environmental aspects. Drawing inspirations from the current Gambia Government Vision 2020, that is the bid to transform the country into a nation of prosperity for all. It is the only company in the country with a Hatchery machine for chicken.