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Thus, AMCE was established in 1970, at the same place it is occupying now, Bole sub-city, Woreda 12 House No. 306 on a total area of 132,392 square meter land and currently employ about 150 workers. the Automotive Manufacturing Co. of Ethiopia (AMCE) is today the biggest company in the country in the Industrial vehicles' segment. AMCE is a share-holder company owned 70% by IVECO, the international company of the FIAT group and 30% by the local Ministry of Industry and Trade.
Since its foundation, AMCE has concentrated its business in the transport sector. At the end of the 70's AMCE was the sole company in Ethiopia to assemble heavy trucks. With its huge premises the company was monopolist in the truck business and was also the leader in the bus segment. After the opening of the market (customs duties on imported vehicles have been dramatically reduced) AMCE is still keeping the leadership in the heavy trucks segment.
Even today where the competition is very high, IVECO products are still the most required. In Ethiopian Market IVECO product is appreciated that are very reliable and are keeping a very good value even after many years; this is also due the huge running park, of around 15.000 units between trucks and buses and availability of spare parts all over the country".
