This is an investment in your business expansion. Skip the middleman and deal directly with decision-makers in the lucrative African markets.
Instant Results: Use WhatsApp, the preferred business platform for African companies, to send product catalogs, PDF proposals, and videos directly to buyers.
Find Genuine Partners: Develop direct B2B contacts with importers, wholesalers, agents, and distributors across the continent.
Marketing Channel Effectiveness
Cold Calling2% Conversion
Email Marketing22% Open Rate
WhatsApp Groups98% Open Rate
Instant delivery, trusted environment.
What Our Members Say
"I was skeptical at first, but the quality of contacts I have developed in the Auto Parts group is amazing. I closed a deal with a Kenyan buyer within 3 days of joining."
Ahmed Al-Sayed - Export Manager, Dubai
"The Foodstuff group helped us find reliable business partners in Africa. We have been paid members of this unique WhatsApp community for over two years now."
Diego Camerin - Breakout Energy Drink, Italy
"As a cosmetics manufacturer, reaching cosmetics importers and wholesalers in Nigeria was difficult. This WhatsApp group made it instant. Highly recommended."
From the breeding of a few chickens in 1966, the Food & Allied group has considerably expanded over the last four decades to emerge into a widely diversified group with five sectors of activity: agro-industry, services, commerce, hotels and logistics. A pioneer in most sectors where it is involved, the group has grown in line with the country's economic growth. Besides, its permanent concern for the country's development and its citizens' progress has inspired its long-term approach through small gradual steps.
When it entered the poultry sector in the 60s, the country is scarcely independent and has to stand on its own feet. By developing this sector, the Food & Allied Group aims at reducing the country's dependence on food imports. In the 80s, Food & Allied consolidates its agro-industrial foundation by engaging in the production of other foodstuffs such as flour, dairy products or fruit and vegetable canning.
At the same time, the group engages in the first regional prospects through the setting up of Avitech in Madagascar. Prospects that will be confirmed later… Once its agro-industrial base is well anchored and the country starts emerging from mere production sectors as from the 90s, the Food & Allied Group follows suit and begins to diversify in services. It develops the freight, transport and maritime representation sectors before engaging in those of IT, creative advertising and business hospitality.