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Alpha Group

Foodstuff & Beverages

Nairobi, Kenya

Alpha Group is a conglomerate of companies operating from Sub Saharan Africa and Gulf countries for last 50 years. Alpha Group has a strong presence in several major export oriented industries and the activities are consolidated in two divisions namely the Marine & Logistics Division and Food Division. The products of the Food Division of the Group are marketed and distributed through a well-managed network to countries ranging from Far East to America, Europe, Hong Kong, Singapore and Australia. 

EAST AFRICAN SEAFOOD LTD
East African Sea Food Ltd processes, distributes and exports fresh water and seafood products in Kenya, the region and around the world.

The company's main pursuits are: 
EAST AFRICAN SEAFOOD LTD - KISUMU (ISO 22000:2005 CERTIFIED)

Processing and Export of Nile Perch
East African Sea Foods' started processing and exporting Nile Perch with their plant in Nairobi, Kenya but was subsequently moved to Kisumu, Kenya where a state-of-the-art processor was installed with an improved capacity to handle 3,500 metric tonnes per annum. 

Kenya was initially chosen because of her relatively well-developed infrastructure but her share of Lake Victoria is only 6%. The demand for fresh water products necessitated further development into Uganda and Tanzania that have a bigger share of Africa's biggest fresh water lake. 

East African Seafood Products range is:-
Fresh Chilled Nile Perch Fillets 
Frozen Nile Perch Fillets 
Frozen Nile Perch H&G 
Frozen Fish Maws 
Trawling, Freezing on-board and export of Prawns

East African Seafoods operates three European Union-approved Trawlers for its Indian Ocean Operations. These are:
Alpha Serengeti (EU approval Number.13/WB/KEN) 
Alpha Manyara (EU approval Number. 12/WB/KEN)
Alpha Amboseli (EU approval Number. 14/WB/KEN) 

The fishing season runs from March to September each year in shallow water and October to February in Deep Sea. The main products from this operation are the head on prawns which are frozen on board. The by-catch of sea fish is sold locally. 

Inland Logistics Services
East African Seafoods owns and operates 30 Prime movers for movement of the fresh and frozen seafood products of its own and other in the Alpha Group of companies in East Africa. 

This in-house service ensures that the cold storage and freight service is well maintained for these delicate yet delicious products. 

Import and domestic distribution of Seafood Products
East African Seafoods imports and distributes seafood products like the Pacific Mackerel, Jack Mackerel, Herrings and Sardines to various parts of the world 

Quick Facts
East African Sea Foods incorporated on June 21, 1990
Processes and Exports Nile Perch
Trawling, Freezing on-board and export of Prawns 
Operates Inland Logistics Services 
Imports and domestic distribution of Seafood Product
Plant approved for Exports to E.U
Marine Division Based in Mombasa, Kenya
East African Seafood has invested in an aquaculture project to process and harvest cultured shrimp and prawn

The Alpha Group food products are distributed across the world under different brand names - Alpha, Rock and Kuruma. At present, Alpha Group directly employs over 6,000 people in its companies including professional expatriate staff of different nationalities in specialized areas in the management of the companies. 

Alpha Group provides indirect employment to another 1,000 people through the support staff in the fishery-related activities. The Groups present annual turnover is in excess of USD 150 Million with total workforce of 7,000 comprising of different nationalities.

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