Africa has always lived on its feet. Ever since man took his first faltering steps in the Great Rift Valley, Africans have renowned as the world's best walkers, often travelling thousands of miles only with a pair of trusty sandals. Today, Africans are still walking tall, but with one exception: the extra milage provided by their Umoja shoes. Since its own first steps in the late 1970s, Umoja Rubber has helped to put affordable shoes on millions of feet across Africa. From Kenya to Congo, Ethopia to Madagascar, Umoja has become a household name - a name that stands for strength, comfort, value and reliability. With Umoja footwear stocked by every retailer in the East Africa region and demand constantly outstripping supply, Umoja is striding into the new century with complete confidence. Surveys show that the firm enjoys a level of customer loyalty far beyond that of any other African shoe manufacturer. With the continent extensively covered, Umoja is now looking to the burgeoning markets of Europe amd the Middle East for its future. With new designs that favour stronger rubber and brighter colours, Umoja is focussing on higher quality leisure shoes, durable children's footwear and stylish sport trainers. Its experienced in-house design team and state-of-the-art technology enable the firm to create and provide an extensive range of eye-catching styles to suit all markets and budgets. With its world-class materials and highly specialised workforce, Umoja is in an ideal position to design the highest quality shoes and sandals from the drawing board up. The firms stringent standards and extensive testing facilities enable it to analyse and modify retailers' own designs, while its meticulous international research puts it in a unique position to propose new designs for emerging markets or retailers. The firms corporate strength enables it to manufacture and deliver export orders of any shape or size. With its commitment to excellence, innovative designs and an increasingly global presence, Umoja is poised on the doorstep of a major international expansion. As we stride into a new millenium, Umoja will be helping a growing number of discerning retailers and customers around the world to put their best foot forward.